Monthly Mulling by Tapan Desai

Monthly Mulling by Tapan Desai

Home
Articles
Archive
About

What Gets Measured Gets Manipulated

How metrics mislead, incentives backfire, and what to do instead.
READ THE LATEST
Your Goals Make You Miserable. Here's Why.
The story of Raj, the Valley of Longing, and a very unwanted pet
 • 
Tapan Desai
2
What Makes an Artist Great?
A 300-year-old painting, a locked room, and three timeless lessons on creativity.
 • 
Tapan Desai
8
Trump Never Rethinks. Should You?
Lessons from Think Again on confidence, curiosity, and letting go of being right.
 • 
Tapan Desai
The Framework That Built a $2 Trillion Company
First Principles Thinking: The mental model, when to use it, and how to apply it.
 • 
Tapan Desai
5
India’s Got Outrage
The broken news cycle that turns a bad joke into a national scandal
 • 
Tapan Desai
2
The Disaster Nobody Thought Would Happen (Until It Did)
The Swiss Cheese Model shows why failures stack up and how to stop them in time.
 • 
Tapan Desai
12
Why We Trust Stories, Not Data
From cholera outbreaks to startup myths: how narrative bias shapes our world.
 • 
Tapan Desai
2024 Wrapped!
Book Recommendations, Surprising Milestones, and a Big Goal for 2025
 • 
Tapan Desai
7
Ostriches Don’t Actually Bury Their Heads—But We Do
The surprising reason you avoid bad news and how to stop doing it.
 • 
Tapan Desai
4
Monthly Mulling by Tapan Desai
Monthly Mulling by Tapan Desai
Clear thinking and better decisions explained through simple stories and visuals so you can work smarter. Free, twice a month.
Recommendations
Three Times Wiser
Three Times Wiser
Kpaxs
The Prism
The Prism
Gurwinder
anotherBlog
anotherBlog
Abhishek Singh
Doublethink
Doublethink
Lewis O’Brien
Blog
Start Here
Articles
Book Recommendations
Social
Twitter

Monthly Mulling by Tapan Desai

AboutArchiveRecommendationsSitemap
© 2025 Tapan Desai
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture